Chickmania Entertainment

Country: Jordan

Founded: 2017

Team Size: 30+

Platforms: Mobile (expanding cross-platform)

Status: Active

Overview

Chickmania Entertainment was established in Amman in 2016 by Yaser Al Haj Qassem, with Mustafa Swedien leading development and publishing. The studio builds mid-core multiplayer games for iOS and Android, with its flagship title Jackaro live since 2018 and still one of the top-performing multiplayer titles in the MENA region.

The studio continues expanding its board and casual game portfolio, including Carrom, Gomat, and Tribal Knights, alongside ongoing publishing and community initiatives across the region

Games

Tribal Knights
Wanasa VIP
Jackaro
Carrom
Gomat
Cars: Boom Boom
Sebaq: El Eyal
Color Rush
Fame Game

Intelligence

Chickmania Entertainment has built a durable multiplayer portfolio by focusing on long-life community-driven titles rather than short-cycle releases, positioning itself as a retention-focused operator in the MENA social gaming segment.

That longevity is not accidental. Keeping a game relevant for years requires disciplined live operations and constant content iteration. The partnership with WeJoy adds technical and market leverage, but it also raises the bar. Once external capital enters, sustained growth stops being optional.

Funding and Capital Signals

Historically self-funded and organically scaled operations
Strategic investment secured in 2025 from Singapore-based WeJoy Group
Publishing collaboration established with Tamatem Games
No publicly disclosed venture capital-led regional funding round
Capital stage: Strategic partner-backed / Growth phase

Strategic Model

Platform direction: Multiplayer-first mobile foundation with longer-term cross-platform ambitions
Product philosophy: Evergreen lifecycle design focused on sustained player engagement rather than rapid release turnover
Retention strategy: Community-centric mechanics supporting long-term user loyalty
Market approach: Strong localisation for MENA audiences combined with selective international expansion
Knowledge transfer: Structured collaboration with WeJoy to strengthen production and scaling capabilities
Positioning: Live-operations multiplayer studio specialising in long-life social games

Performance Signals

Jackaro has remained live and commercially active since 2018
Recognised as one of the leading social and board-style games in the MENA region
Demonstrated organic market traction in India through Carrom titles
Stable in-house development team supporting live-service continuity
Established publishing and international expansion alignment

Operational Footprint

Approximately 30 employees headquartered in Amman
Dedicated production entity operating under a broader holding structure
Training partnerships established with An-Najah University in Palestine
Active support for regional developer communities through the Jam3et Games hub

Growth Outlook

Continued expansion of flagship multiplayer titles through live-service updates
Further collaboration with WeJoy to scale audience reach and technical capacity
Gradual platform diversification beyond mobile into additional distribution channels
Strengthening of community-driven engagement systems to maintain long-term retention

Key People

Yaser Qassem - CEO
Mustafa Swiedan - Head of Studio

Accepting introduction requests: TBC