Enechawet Games
Country: Ethiopia
Founded: 2019
Team Size: 10+
Platforms: Mobile, VR, AR
Status: Active
Website: https://enechawetgames.com/
Overview
Enechawet Games is an Ethiopian game development and publishing studio established in 2019 by four young entrepreneurs, including CEO Abiy Hailu, focused on educational and socially impactful experiences. The company builds titles across mobile, VR, and AR, combining local cultural context with interactive learning.
Its debut title, Mamo, follows a young boy sent by his grandmother on a mission to deliver medicine and save a king's daughter. The studio's other titles include Meskel Bird, tied to Ethiopia's UNESCO-recognized Meskel festival, Liku, an educational farming game, and Guzo Geez, a card-based Geez numbers learning tool for iOS and Android. Enechawet also built Ethiopia's first VR game, Tsedew Eregna, and Seenaa Fardaa, a horse-riding game that won the first Visit Oromia Hackathon in 2022.
The studio's current flagship, Yefidelat Ashenafi, is a multilingual alphabet-learning game backed by the Mastercard Foundation, built to directly address Ethiopia's documented primary-school literacy gap.
Games & Projects
- Mamo
- Enechawet Lijoch/Let’s Play Kids
- Yefidelat Ashenafi
- Liku (educational farming game)
- Guzo Geez (Geez numbers learning game)
- Tsedew Eregna (VR environmental awareness)
Intelligence
Enechawet Games has spent five years building Ethiopia's most consistent educational games operation, developing across mobile, VR, and AR while remaining grant-funded and institutionally anchored rather than venture-backed.
The studio's current flagship, Yefidelat Ashenafi, represents its sharpest product yet: a multilingual alphabet-learning game backed by Mastercard Foundation and directly responsive to documented literacy gaps in Ethiopia's primary school system.
Funding & Backing
- Funding status: Grant-funded
- Primary grant: Mastercard Foundation EdTech Fellowship Programme
- External venture capital: None disclosed
- Capital stage: Grant-backed, bootstrapped
Strategic Model
- Platform direction: Mobile-primary (Android and iOS), with Windows availability on request for institutions; AR and VR as experiential complements
- Core genres: Educational, EdTech, XR
- Monetisation approach: Institutional licensing and direct-to-school deployment; AR book available on demand; consumer app distribution where platform access permits
- Geographic focus: Ethiopia-primary with multilingual expansion targeting a broader African audience
- Positioning: Learning Impact Studio operating in the educational infrastructure layer of Ethiopia's games ecosystem
Active & Upcoming Projects
- Yefidelat Ashenafi (multilingual alphabet RPG, Android, iOS, Windows)
- AR Yefidelat Ashenafi app and companion learning book
- Enechawet Lijoch / Let's Play Kids (children's educational brand across five languages)
- Beekumsa Farda (Afan Oromo)
- Cameelka Aqoonta (Somali)
- Alphabet Champion (English)
- Tsedew Eregna (VR environmental awareness game)
- Mamo (side-scroller)
- Liku (soil education, agricultural context)
- Guzo Geez (Geez numeracy)
- Seenaa Fardaa (horse riding game)
Performance Signals
- Developed Ethiopia's first VR game in December 2022
- Placed second at the AR/VR Africa Hackathon with a 48-hour prototype
- Pilot programme deployed across two government schools
- Selected as one of 12 EdTech startups in the Mastercard Foundation EdTech Fellowship Programme
- Yefidelat Ashenafi responds directly to a NEAEA study finding that 56% of Ethiopian second and third-graders could not read a single word
Operational Footprint
- 10 full-time staff
- Project-based freelancers
- Annual internship programme
- Active institutional collaborations across Ethiopia
Key Person
- Abiy Hailu - CEO and Co-founder
Accepting introduction requests: Yes
Request an Introduction - ($99)
Last verified - August 2026